As the world of marketing communications evolves, clients are looking for both the ideas that make communications come to life and the experience to know when those ideas should be passed up. 2540 Group combine experience and expertise to help tell your brand’s story.
Learn more about Jennifer and Alexis below.
Jennifer Brower
Co-Founder
Jennifer Brower is afraid of heights. When she was a little girl slicing through the clouds on her first glider flight, however, exhilaration overpowered any fear, and she dreamed of becoming an astronaut. Today, Jennifer Brower is not an astronaut. She is, however, a fearless trailblazer into undiscovered worlds. Together with her clients, she envisions where they need to be, navigates the best course of action, and guides them around any obstacles they may encounter along the way.
As the former Senior Director of Marketing and Public Relations for Central New Mexico Community College, and Associate Director of Marketing for Dion’s, Jennifer has extensive experience in marketing, digital strategy, creative services and public relations. A two-time University of New Mexico graduate, she holds a bachelor’s degree in Spanish and political science, and a master’s degree in business administration. She is the current Board President for Albuquerque Sexual Assault Nurse Examiners Collaborative, an organization dedicated to assisting survivors of sexual assault and domestic violence. Jennifer also serves on the board of UNM’s Anderson School of Management Alumni Council.
When she’s not charting new ways to help others reach the stars, Jennifer can be found at her home base with her husband and two equally adventurous kids, or finding tranquility while running or ironing the laundry.
Alexis Kerschner Tappan
Co-Founder
Alexis Kerschner Tappan says her love for marketing lies in helping others tell their stories. Alexis’ own story began as a child in Maryland who had lofty dreams of being a grocery store cashier. It was only when she landed a job at the Daily Lobo at the University of New Mexico that she realized her true passion.
With a degree in Journalism and Mass Communications and more than 16 years of marketing communications experience, Alexis crafts compelling social media messaging and develops strong, trusting relationships with the news media. As the Vice President of Public Relations at Rick Johnson & Company Advertising, she worked with a variety of statewide clients including the City of Roswell, the Albuquerque Tricentennial Celebration, and Central New Mexico Community College, among others. As Director of Marketing and Special Assistant to the President at Central New Mexico Community College, Alexis cultivated a keen understanding of the opportunities and challenges of marketing communications both inside and outside of large organizations, as well as the vital roles they and governmental entities play in Albuquerque.
When Alexis isn’t helping brands articulate their stories, she’s filling up her own chapters with things like baking with her son, cozying up with a good science fiction novel, raising city-dwelling chickens and insisting on going through the self-checkout line at the grocery store.
